ONLINE STORES LIVE A BLACK FRIDAY DUE TO THE CORONAVIRUS

During the confinement, many people made purchases online for the first time. To all these we must add those that already did so regularly before the pandemic, and the operation offers as a result a boom in electronic commerce that will continue over time.

The situation that has triggered the health crisis has made many people fear to return to physical stores, so it is expected that online shopping will continue to boom. And it is that the Coronavirus has achieved that electronic commerce is at levels like those of Black Friday!

The truth is that the future of digital commerce is promising, and it is currently experiencing a very significant increase in its activity. This has shown that it is possible to drastically change people’s consumption habits, and for this you just have to check the growth that e-commerce has registered in just a few months.

The most curious thing is that before the arrival of the pandemic, many people experienced fear when making virtual purchases . With it, they have completely lost it, and in many cases they have learned to handle online sales platforms out of sheer necessity.

To the most typical fears, such as scams or return problems, there were also those linked to the elderly, since many simply lived in fear of making a mistake in the purchase process through the computer or mobile and that the error would be very expensive due to sheer ignorance.

During the confinement all these situations went to the background, and it is that on many occasions the need has made these people learn intensively, since in many cases it was the only way they had to acquire necessary products at home.

Precisely for this reason, many people have been able to check all the facilities offered by e-commerce, for example by offering multiple secure payment options. Of course , responsive web pages , with good usability and fast loading, also contribute to this , among other virtues that in Rana Negra we constantly highlight.

For all these reasons, if you have an online store, do not hesitate to take advantage of it to get the most out of it, since this is the optimal time to do so. Whether you want to improve aspects of web development , or if you want to adapt your marketing in times of pandemic , among others, options at Rana Negra, we know how to help you. ONLINE STORES LIVE A BLACK FRIDAY DUE TO THE CORONAVIRUS