DO YOU NEED A CONTENT CREATOR BUT EVERYONE TALKS VERY STRANGE TO YOU?

In the world of online marketing and web development the truth is that we bring it to ourselves with the little words we use …: DO YOU NEED A CONTENT CREATOR BUT EVERYONE TALKS VERY STRANGE TO YOU?

At Rana Negra we have always wanted our clients to understand what we do, we don’t like to talk about CEOS, meta tags, anchor text, keyword stuffing, etc. For all this there is a word or a phrase with which the client will understand us, what’s more, at the moment in which the client trusts us, it is not necessary to be explaining what you do, the client sees the results and he does not need you to tell him all your steps, that he is paying you for that.

Well, today we want to talk to you about how we create content in Rana Negra , if you have already been interested in this topic, it is possible that they have put your head like a hype with terms such as: content curator or content curation . And this is the cornerstone on which good content creation for all types of sectors and audiences is based.

Because we cannot know everything, but we must be informed of everything, the creation of content for our clients is based on seeking and discriminating the appropriate information about what we want to transmit to our audience, the most relevant news of the sector, services or products that our client wants to make known, etc., in short, we must choose the contents that give VALUE and MEANING to our online community .

Obviously for this, we must know our client well, what are their objectives, their target audience (target, another word) and their tastes and preferences and have developed a minimum strategy at least.

In other words, the first step in curating content or content curator is to search, collect and filter the most relevant information to later disseminate it among our online audience. Because we must not leave our content “dead” on the blog, we must spread it on social networks so that they reach more people, to create traffic to our blog or website , etc.

After filtering the information, the content is organized and reinvented, this is very important, we must never, ever copy the content, we are not providing any value to our users, and Google will penalize you. In addition to not repeating like a parrot and appropriating the content of others, you must be widely informed, share truthful and real information and for this, you must contrast it, and then give it the personality that each type of business needs and the one that the target audience likes. of each business.

And as we said, after creating original and exclusive content for our clients, we spread it on social networks.

It is understood simply thus explained, right? Well, we get down to work with the creation and dissemination of content for your business whenever you want.  DO YOU NEED A CONTENT CREATOR BUT EVERYONE TALKS VERY STRANGE TO YOU?