MICROSOFT AND APPLE: WAR OVER VIRAL VIDEOS – ABSOLUTELY GREAT!
MICROSOFT AND APPLE: WAR OVER VIRAL VIDEOS – ABSOLUTELY GREAT!
Super viral advertising: MICROSOFT AND APPLE: WAR OVER VIRAL VIDEOS – ABSOLUTELY GREAT!
Good! You can not miss this post, we are going to have a good time with the superviral advertising that Microsoft and Apple bring in their hands through original, great and creative advertisements within the so-called “comparative advertising”.
Who started this fun war of wits by proving that your product is far superior to your competitor’s? Apple, with this great spot where a young Mac always leaves a serious man in a suit fatal, representing a Microsoft PC. Here you have it, don’t ever miss it: Get a Mac And how did this war continue? With a hilarious announcement from Microsoft, where it is not limited to attacking Apple, they also put Samsung in and turn a wedding into … in this: Don’t Fight. Switch And the most recent campaign, hand in hand with Microsoft again, does not respect Siri, the voice of Apple’s assistant, for example, Siri warns saying “I’m sorry, I can’t do two things at the same time”, or “I think that PowerPoint is not one of those things you can do “, to end the phrase chosen as the title of the spot” Less talking, more doing “.
It is a campaign created by the CP&B agency, which we also leave here for you to enjoy: Windows 8: Less talking, more doing Isn’t it a shame that in Spain this type of advertising is hardly given? Give a terrible game to creativity, imagination, the twist to surprise, create controversy, talk about your brand, etc, etc, etc. We suppose that as in Spain the legislation in this regard is somewhat subjective and quite restrictive, they do not want to risk a complaint, but then consumers enjoy it so much! And the creatives, scriptwriters and other advertising team also enjoy and have fun devising this type of advertising, and at Rana Negra we want to have fun! You dare?